How we produce
We are convinced that in today’s society, fashion brands must pay attention to ethical and sustainable standards. We believe that the only desirable version of wealth, is wealth created through honest collaborations.
Made in Amsterdam
All our items are created in our own atelier, in Amsterdam. In this way, we avoid greenhouse gas emissions and energy usage coming from transportation. Also, through producing locally, we contribute to our local economy and we have the ability to be maximally involved in the production process, ensuring the best quality possible. A win-win situation!
We work together with Mohammad and Ahmad, father and son, who are truly talented and highly experienced tailors from Syria with a passion for clothing manufacturing. In Syria, they ran a successful tailoring company and today, they create beautiful pieces with a lot of care and attention in the heart of Amsterdam.
Made to last
We only use high-quality fabrics for our products, since we want every item to last for a long time and break the fast fashion habit. To ensure this, we test our products thoroughly before producing them and work with the Life Cycle Sustainability Assessment. In this way, we aim to extend the product’s life-span and minimize the product’s environmental footprint. We believe that paying a lot of attention to quality-related aspects in the beginning-of-life phase will have a significant beneficial impact on the environment in the long-term.